Marketing Research

The CONDUX approach to marketing research projects is to employ personnel who are skilled in industrial marketing research techniques and back them up with our internal product or industry expertise. In this manner the market researcher, who may or may not be experienced in the precise study area, can be brought up to speed rapidly and benefit from ongoing assistance in the analysis of the incoming data. The advantage to the client is cost-effective, accurate output.

Our product and industry expertise pertinent to your specific interest may be reviewed in the product section of this website.

We are Knowledgeable in

• Analysis of the Current Market
• Projection of the Current Market into the Future
• Assessment of the Market for New Materials or Technologies
• Benchmarking
• Competitive Position Analysis
• Focus Group Analysis
• Value-in-use Analysis
• Perceived Value Analysis
• Customer Satisfaction Studies

A Selection of Experts

Project Manager, Materials, Kline & Co.

Project Manager, Plastics, Kline & Co.

Manager, Marketing Research, ARCO Chemical

Project Manager, Chem Systems

Manager, Marketing Research, DuPont